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How to start SAIL Dealership in India?

In India, the construction industry is expanding very rapidly and the need for quality TMT bars is increasing.

If you are thinking of starting a business in the construction industry you can start TMT bars trading and earn a good income.

You can partner with steel TMT bar brands like SAIL and start a SAIL dealership in your town.

This article provides complete details related to the SAIL TMT Bar dealership, dealership cost, profit margin, how to apply etc.

Why choose SAIL?

Established in 1954, Steel Authority of India Limited (SAIL) is a public sector company headquartered in New Delhi.

SAIL dealership

SAIL is India’s one of largest steel-producing companies and the government of India owns about 65% stake.

The company has steel manufacturing plants in West Bengal, Odisha, Karnataka, Chhattisgarh, Jharkhand, and Tamilnadu states.

SAIL market its TMT bars under the brand name SAIL TMT EQR, SAIL TMT HCR, SAIL TMT FE500S and SAIL TMT Rock.

Licenses and Registrations required

These are the licenses and documents required to start a SAIL dealership.

  • Business Registration – Sole proprietorship / LLP / Pvt Limited
  • Shop & Establishment Registration
  • GST Registration
  • Previous bank statement – for financial background verification
  • Valid land documents / Lease agreements.

If you lack capital, then you can approach banks like SIDBI for a business loan.

SAIL Dealership Cost

SAIL dealership cost

You need an investment of around 12 lakhs to 15 lakhs to start a SAIL dealership.

Here is the break-down of the investment,

  • Dealership Security Deposit -> 1 lakh
  • Initial inventory/stock purchase -> 8 lakhs to 10 lakh rupees
  • TMT bar cutting machine -> 15,000 rupees
  • Weighing machine -> 15,000 rupees
  • Shop Interior and Warehouse -> 1 lakh
  • Labour (1st-month salary) -> 30,000 (2 nos)
  • Shop security deposit – Extra

The ongoing expenses include Shop rent, labour salary, stock purchase, utility bills, etc.


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Profit margin in SAIL dealership

You can expect a profit margin of around 1% to 1.5% on your total sales.

As with other TMT bar brands, these profit margins are decided by the bonuses and schemes offered by the company.

If you make more monthly sales, you will be more likely to get a good discount from the company. You will also be offered different schemes and bonuses.

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How to get SAIL Dealership?

To get a SAIL dealership, you need to contact your area marketing manager. You can get his number by calling SAIL at +91-11-24367481 OR Emailing [email protected]

Once you get in touch with the marketing manager, he will guide you about the next steps. There are SAIL steel distributors in every district.

If there is already a SAIL dealer in your town, then the chances of getting a dealership are less.

How to contact SAIL?

You can contact SAIL at +91-11-24367481. You can also contact them at their official website to get the contact details.

Also, visit them at –

SAIL, Ispat Bhavan, Lodhi Road,
New-Delhi – 110 003

FAQ about Dealership

How much investment is required for the SAIL dealership?

You require 12 lakhs to 15 lakhs rupees investment to start a dealership

Shop space required for the SAIL dealership?

The minimum space required is 600 square feet

Profit margin in SAIL dealership?

You can expect a profit margin of 1% to 1.5% on monthly sales.

How to contact SAIL?

You can contact SAIL at +91-11-24367481

I hope this article has resolved many of your doubts about the SAIL dealership, if you have any suggestions feel free to mention them in the comment box below.

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