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How to start Water Pump Business in India?

Due to increasing urbanization, dependence on groundwater, irregularity in monsoon and many other reasons, the pump industry is in huge demand in India.

If you are interested in entering the pump industry, you can start a water pump sales and service business.

This article provides complete details related to the water pump business including the investment required, profit margin, business plan, machinery required etc.

How to start a water pump shop

To start a water pump sales shop you need good knowledge about all types of pumps and their uses.

You must know the technical specifications of all the pumps to instruct the customers.

Must know technical specs like pump capacity, flow rate, maximum head, discharge capacity, viscosity and gravity of various fluids, head losses, suction lift, fluid pressure, inlet pipe size etc.

Water Pump Business

You can purchase water pumps from wholesalers or distributors of specific brands in your area. You can get their contact number from the official websites of the brand.

Together with water pumps, you can also sell related hardware items and plumbing items in your shop.

Pump servicing & Repairing

If you provide pump service and repair works along with pump sales, you can gain customer trust and more new customers.

But to start pump servicing/repairing you need enough knowledge and experience in this job. You require experienced people like fitters, ITI holders etc to work with you.

Water pump business plan

Basically, depending on their purpose, pumps can be classified into residential, industrial, agricultural and commercial purpose pumps.

Depending on your location you need to maintain inventory in your shop.

Focus more on residential-use pumps if your shop is in a residential area and industrial pumps if close to an industrial zone.

In rural areas for irrigation, agricultural pumps are always in high demand.

Shop area required

You can start a water pump sales shop with 500 square feet of commercial space.

To start a water pump sales and service business you need a shop space of around  1000 square feet.

Depending on the size of your shop, in major cities, you may have to pay a rent of 15 to 20 thousand rupees. 10 to 15 thousand in small towns.

Machines required and Purchase

To perform services like winding works, you only need basic machines like coil winding machines.

But to start full pump servicing/repair work you need special machines like a lathe machine, milling machine, slotting machine etc.

You can find suppliers for these machines from online B2B marketplaces like Indiamart.

Types of pumps to sell

These are the most common pump types used in India. Depending on the customer requirement in your area you need to keep the stock.

  • Open Well Pumps
  • Submersible Pumps
  • Motors
  • Monoblock Pumps
  • Sewage Pumps
  • Reciprocating Pumps
  • Jet Pumps
What are the famous Water Pump Brands in India

These are some of the most used pump brands in India.

  • Kirloskar
  • CRI
  • Texmo
  • Crompton,
  • Shakti
  • Havells

Manpower required

Depending on the size of your shop you may need 1 to 2 staff to start a water pump sales shop.

If you offer service and repair in addition to sales, you may need more people.

Salary can vary from 12 to 18 thousand depending on the experience.


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Water pump business cost

Water Pump Business Cost

To start a water pump business in India you need an investment of 6 lakhs. This amount is only if you are doing a water pump sales business.

If you want to start a sales and service/repair business, then you need around 10 lakhs.

You will need investment mainly for the purchase of inventory and interior work of the store. To start a sales cum service shop you need to invest in machinery as well as inventory.

Other factors affecting the total cost are,

1. Your store location. For example, if your shop is near an industrial area you will need to stock more industrial pumps. Compared to residential pumps, industrial pumps are more expensive.

2. Inventory volume. If your store is in a high population density area you will need higher quantities. This will increase your investment.

The ongoing monthly expenses in this business are stock purchases, shop rent, employee wages, maintenance, utility bills etc.

Profit margin in the water pump business

In the water pump sales business, you can expect a 15% to 20% profit margin.

You can expect a 30% to 40% margin on pump servicing/maintenance.

You should know that big pump brands offer smaller margins on sales and domestic/local brands offer higher margins.

But in the long run, it is always better to sell branded pumps to gain customer trust.


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Licences and registrations required

These are licenses and certificates required to start a water pump business

  • Shop and Establishment certificate
  • GST Registration
  • Sole Proprietorship registration

If you lack capital you can approach banks for business loans with a proper business plan.

What is the best season for this business?

Industrial and borewell pumps are in all-time demand. For irrigation and residential pumps, you can see a slight decrease in sales during the rainy and winter seasons.

I hope this article has cleared many of your doubts about the water pump business in India. If you need more information about any topic you can enter it in the comment box.

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