If you have a plan to start a business in the building products sector, then starting a paint dealership would be a great option.
You can easily become a paint dealer by tying up with any paint brand.
There are many well-known paint brands in India like Asian paints, Berger Paints, Nerolac Paints, JSW paints, Indigo paints, etc.
In this article, we will talk about starting a JSW Paints Dealership, which includes dealership cost, profit margin, space required, whom to contact, licenses, and documents required, etc.
Why JSW paints dealership?
JSW paints is the first paint brand in India to introduce the “Any colour, One price” campaign. With this campaign, they succeeded in reaching new customers in the very competitive Indian paint market.
JSW Paints is owned by JSW Group, one of India’s leading business leaders. With this backup, this brand will definitely be tough competition for market leaders like Asian Paints and Berger Paints in the near future.
The brand already has a very strong presence in the Southern and Western regions of India.
JSW paints offer Decorative paints, industrial coatings, waterproofing solutions, and painting tools.
Licenses and Registrations Required
These are the registrations and licenses required to start a JSW paints dealership in India.
- Shop and Establishment Registration from the state government
- Trade License from the municipality
- Business Registration (Sole proprietorship is enough)
- GST Certificate
- Authorization certificate from JSW paints
- Shop Agreements/Documents
- Copy of Previous bank statements/IT returns
- Business Insurance (not compulsory)
If you lack capital amount, you can get a business loan from banks like SIDBI.
Related: Nerolac Paints Dealership: Complete Details – Cost, Profit & Investment
JSW Paints Dealership Cost
JSW Paint dealership will cost you approximately 5 to 6 lakh rupees. It depends on whether you have your own shop or rented one. Below we have given a breakdown of investment.
Initial Inventory Purchase 2 lakh to 2.5 lakhs
Color mixing machine 65,000 to 85,000 rupees.
Shop Interior works – 1 lakh to 1.25 lakhs( racks, furniture, interior, signage, etc. )
Computer system & printer 45,000 rupees
Miscellaneous – 20,000 rupees
Shop security deposit and 1st-month rent – Depends on your location
JSW paints provide the necessary training to operate the color mixing machine and the software.
In large cities where there are warehouses of JSW paints, dealers do not need to buy a tinting machine(color mixing machine). As soon as the dealer orders, JSW will deliver the color directly to the store
Related: Asian Paints Dealership: Complete Details – Cost, Profit & Investment
JSW Paints Dealership Profit
You can expect a profit margin of approximately 13% to 18% on the JSW paints dealership.
Your profit margins will depend on the schemes and bonuses provided by the JSW paints. These schemes include Cash discounts and RTBT discounts. The discount ranges from 4 to 6 % depending upon the market.
How to get JSW paints dealership?
To get a JSW paints dealership, first, you need to contact your area marketing head. You can get his contact number by calling JSW paints customer care no. 1800 121 5797.
The marketing head will get in touch with you. He may ask you about your shop location and your financial background.
The main factors in getting you a dealership are that there should not be any other JSW paints dealer within 2 to 3 kilometers of your shop location and there should be enough footfall in your shop location.
Contact Details for JSW paints
You can visit JSW paints official website and click the contact us button. You can also contact them directly by calling their toll-free number 1800 121 5797. You can also email them at [email protected]
FAQ about Dealership
How much investment is required to start a JSW paints dealership?
To start a JSW paints dealership you require an investment of approximately 5 to 6 lakhs rupees.
How to Contact JSW Paints?
You can call toll free number 1800 121 5797
What is the Profit Margin in JSW Paints?
You can expect a profit margin of 13% to 18%
How much space is required to start a JSW Paints Dealership?
To open a JSW paints dealership you need a minimum space of 500 to 1000 square feet.
I hope this guide to ‘JSW paints dealership’ will help you get started. If you have any additional suggestions, feel free to mention them in the comments section below.
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